With modern life style, for decades, SMS has been the best fundamental messaging channels to reach consumers. Sending printed leaflets, brochure; emails, voice calls are no longer preferred by consumers. Huge penetration and coverage of mobile phones has made possible to reach almost every consumer via SMS messaging channel.
OBS messaging platform enables enterprises with various use cases of SMS messaging for its consumers such as two factor authentication-2FA , one time password- OTP, transaction Alert, bulk A2P SMS(application to person) for marketing, information sharing, product/service promotion, announcement, marketing campaign, donation, invitation, Interactive/2Way SMS for sending reminders, appointment confirmation.